Do You Write for You, Your Readers or Google? »
I mentioned last week that some of the most successful posts (at least in terms of popularity) were written when I simply wrote, rather than ones that I felt I had to write. Just yesterday, Darren Rowse talked about thinking like a blogger - in other words, not struggling to come up with posts, but actually changing your mindset so that you begin to get into that process of creating content.
I've been thinking about this for a while, and I have to say that there are definitely times when I wonder who I'm writing to when I create entries. Way back when I wrote The Angler Fish (the eleventh entry ever, ID#20), I had no idea that it would end up well-ranked at Google. I just wrote, because I had a question that I needed answered, and I wanted to be able to find the answer later. There are other times, when I will put something together that is more of a tutorial. This may be for my own memory, but it is also for others to learn too. Finally, I will sometimes find myself writing for Google. Invariably, the last sort of post ends up being something that no one wants to read and Google will never index well.
